Do you want

PuBlic Relations
That Actually Works

Are you sick of paying a retainer to a public relations company that simply doesn’t gain you any publicity?  Are you tired of being ‘just a number’ when it comes to your PR firm?  Do you want public relations that actually works?

What we do

Public relations that actually works does precisely what it says it will do:  gain publicity for your project or company.  Publicity works when it comes to sales.  Unlike marketing, you cannot buy publicity.  However, investing in public relations that actually works is your next best thing.

Publicity

Do you need help identifying a good media opportunity for your business or project?  Can you come up with the skeleton of a good PR story but don’t know how to ‘put some meat’ on the bones to make it yummy?  Do you need help?  Well that’s what public relations that actually works does… day in and day out.

Branding

Are you starting a new business or venture and not sure how to deliver a consistent message for prospective clients?  Or does your existing business or project need an image refresh to help make it stand out from the crowd?  Do you need help?  Well that’s what public relations that actually works does… and has done many times before.

Social Media

Do you find social media a waste of time and energy?  Do you lack the social media know-how to make this side of your business work for you?  Do you need help?   Well that’s what public relations that actually works does… and can do it for you too.

PUBLIC RELATIONS THAT ACTUALLY WORKS

That’s what we’re called.  That’s what we do.

MEDIA APPEARANCES

Ongoing Projects

Cups Of tea

Why we are different

Being able to stand out in the world doesn’t come from following all the rules.  It comes from knowing the rules and knowing how to bend (and sometimes break) them when you have to. 

Public relations that actually works isn’t your cookie-cutter approach to PR.  While we really like cookies, we’d much prefer to be making a chocolate fondant with raspberry tuile or tartelettes au Cointreau or tirimasu…

(I think you get the idea and we are getting hungry!)

In a nutshell:  we don’t bore people with gooblydegook that no one pays attention to.  We help you craft your story for maximum impact.  We create compelling copy.  We pitch better than Babe Ruth.  We gain attention.  You reap results.

Our work

Here’s just a sample of what we can do for you

Our Skills

Whilst public relations that actually works can assist you with all kinds of media and communications projects (such as internal communications, newsletters, blog posts and so on) our core business is the stuff that makes us really excited – and enables us to generate the same kind of excitement in others.  You know what you get when you cross an excited PR person with an even more exciting PR project?  

Public Relations That Actually Works is the ultimate Brisbane PR agency.  Servicing clients right across Australia, we help you get the publicity you need to make your business or project a rip-roaring success.

Public relations that actually works 

How long have you been missing out on the publicity and results  that your business deserves? 

Publicity

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Results

what our clients say

Here’s what some of our satisfied clients have had to say about our work

When you run a NFP there is so much to do in front line services that PR is not a priority, saving women and children is.  Out of our depth I searched for someone who may be able to help. I found Sally.  Without blinking an eye, she was up for the challenge.  She understood who we were, she researched and she was hooked. She wanted to make a difference and she wanted everyone to know about us.  Within a few days, I had media calling me for interviews on the radio, TV and journalists wanting to do stories.  I was blown away.  I had no idea what she was capable of.  We are so blessed to have found Sally and she is making a difference for Safe Haven Community.  I cannot live without this amazing lady, her contacts and her tenacity. When she says she will get you out there she does it with gusto and moves mountains to make things happen.  Words cannot express how deeply grateful I am for Sally to be on our side.  Do yourself a favour and engage Sally, it will change your life.”

Jaeneen Cunningham

CEO, Safe Haven Community

“After previously engaging a large PR firm with very little success, I turned to Public Relations That Actually Works.  Within three months Sally and her team had managed to put my business in front of over 2 million people through mainstream media.  The boost to my sales figures was enormous and directly attributable to the media coverage garnered.

In addition to this, Public Relations That Actually Works managed to engage an audience of several hundred thousand people through social media influencers, with a very minimal budget.

In short, I would unreservedly recommend Public Relations That Actually Works for all your public relations needs.  It has transformed my business for the better in ways that I could have only dreamed about before. “

Amber Wilkinson

CEO, Kind is Cool

“I have been using Sally Symonds’ PR skills for many years across three of my different businesses. Each time we engage I am delighted by Sally’s warmth and energy plus her extensive industry knowledge. My revenue has jumped by over 20% by implementing her advice. She is strategic, direct and a total professional. I have rarely in my career come across a more hard working individual. Be sensible and call Sally today, you’ll be blown away.”
Amy Gibson

Director of Business Development, Leximancer

Organised, efficient and strategic, Sally is the woman you want on your team to optimise your public relations efforts. Her reach and contacts got our event in front of the right people in a what was a very saturated market at the time. From the get-go Sally provided strategic advice around our messaging to ensure our story hit the mark with journalists and was available at any time to brainstorm ideas for the next angle. We reached areas that we would not have normally reached thanks to the depth of Sally’s connections.”

Claire Baines

General Manager, Hands Across the Water

Let’s Start Something new
Say Hello!

Contact us now to find out how Public Relations That Actually Works can get you… Public Relations That Actually Works!

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